Simplify your stuff so it’s easier to sell.
B2B messaging strategy and content for the sales pipeline.
Simplify What You Do
Attract Better Prospects
Close Bigger Deals
Ray Edwards Certified Copywriter
StoryBrand Certified Guide (Since 2017)
Selling complex tech and services is not easy.
You’ve probably said something like…
Our homepage doesn’t position us well
What we do is hard to describe
We sound like everyone else (but they’re nothing like us)
Marketing agencies don’t understand B2B
We need better content, but we don’t have time to write it
You need a copywriting team that gets B2B.
Our Approach
Put the Right Words to Work…Up and Down the Pipeline
1.
Nail Your Message
The idea here is to make it so clear even your mom will know what you do.
2.
Create Killer Assets
for the Pipeline
Let’s build the resources you need to fill and nurture your pipeline.
3.
Sell More Stuff
Congrats. It just got a lot easier to sell a lot more.
Content and Copywriting
for the B2B Pipeline
Sales Collateral
Websites
Emails
Blogs
Funnels
Lead Magnets
Our Most Popular Packages
The Messaging Playbook
A practical guidebook for nailing your message and using it to make a lot of money
Clarify your story using the StoryBrand Process
Re-Write and Wireframe Your Homepage
Roadmap the Perfect Marketing Funnel
Starting at $7,500
The Core Funnel
Your business needs a funnel that sells while you sleep.
This is it.
HomePage Copy
Lead Magnet
Landing Page
Sales Email Sequence
Nurture Emails
Starting at $12,000
The Content Machine
100% Done-For-You
Blogging in a Box
2-4 expert articles every month (1,200+ words)
Ongoing content planning
Formatting and posting to your site
Emails & social posts for each blog
100% Hands-Off
Starting at $3,000/mo
Don’t see what you need? Book a call for a custom quote.
You Can Sell Anything When You Use the Right Words.
Your Guide to a Better Message
Hi, I’m Josh Cantrell.
I ran marketing for a $23M B2B tech company. I’ve coached hundreds of people through the StoryBrand process. I’ve made people 6-figures and doubled the size of businesses just by writing a few emails.
And after all that, I’ve discovered something:
The message is where the money is.
Let’s get yours dialed in.
Clarify your message and create killer content that sells for you.
The Message is where the Money is.
Let’s get yours dialed in.
Getting Started is Easy
1. Pick a Date
2. Pick a Time
3. We’ll Chat
Hear what
My Clients Say
“We went from 120 clients to 220+ clients with a single email campaign. Working with Josh and Signal is the best marketing money I’ve ever spent.”
We’ve Worked with 150+
Businesses Just Like You
Free Resource
9 Ways to Get More Leads from Your Homepage
Make these simple tweaks. Get more leads.
- Proven persuasion principles
- Lead-generating tech
- Must-have homepage features